ALL RIGHTS RESERVED. Sources told Variety that deals like this usually see the celeb earn around $4m (3.2m) a year during the length of their contract. Since 2015, the Pirates of the Caribbean star has served as the face of Dior Sauvage, with an ad campaign that leaned into his image as a wild rocker. Franois Demachy, Dior Perfumer-Creator, drew inspiration from a wild, unspoiled expanse beneath a blue-tinged night sky, as the intense odors of a crackling fire rise into the air. 4 fashion show. Johnny Depp stars in the fragrance campaign for Dior Sauvage Elixir. According to Variety, Depp inked a more than $20 million three-year deal with Dior, which is the highest for any men's cologne. Amazon.com: Dior Johnny Depp Three months after Depp emerged victorious from the defamation suit, Dior Beauty promoted Depp in a new social campaign that was shared on the brands Instagram account. CinemaBlend's James Bond (expert). Neither the company nor a representative for Depp responded to Varietys request for comment. Dior is doubling down on its relationship with Johnny Depp. The Hollywood Reporter has also reached out to reps for Dior but did not hear back as of press time. He was cleaned up, a festival insider said, adding that the notoriously grubby superstar was tended to by a team of highly paid professionals in a suite at the JW Marriott hotel on La Croisette, where rooms start at $1,000 a night. Depp sued Heard for defamation, and a jury sided with him. On Friday, news arrived that Dior has signed a three-year, $20 million deal with Johnny Depp, so that he can "act" in more ads for its perfumes. Dior is reportedly keeping Depp as its celebrity representative with a $20 million, three-year deal. The company faced pressure to drop Depp after a U.K. court ruled against him in his 2020 libel suit against The Sun over its description of him as a wife beater with regards to Heard. This website stores cookies on your computer. Sales will also kick off at the Cannes market for Depps first directorial effort in 25 years. Company executives could not be . Then theres the fact that Depp signed a $20 million deal with Dior, restoring him as the spokesperson for their fragrance, Dior Sauvage. This tour has been a bright spot in Johnny Depps post-trial life, right alongside promoting films like Jeanne du Barry and preparing for his first directing gig in years, the Al Pacino-starring biopic Modi. This deal marks the highest ever pact for a men's . What are the top scents worn by film superstar Johnny Depp? According to LVMH CEO Bernard Arnault during the January 26 presentation for the luxury conglomerate's 2022 financial report, Dior Sauvage was "a leader in perfume sales" over the course of the year, "achieving remarkable success" that was "driven by the image of Johnny Depp.". Terms of Use Variety is a part of Penske Media Corporation. Johnny Depp Signs New $20M Deal with Dior Sauvage Fragrance - The And while he had a lot riding on the festival although sources said he hates the word comeback, as he has continued to work through his scandals and court trials with ex-wife Amber Heard Depp made the decision to skip his movies high-profile dinner at the Carlton Cannes hotel. Johnny Depp Dior perfume ads: What does the actor really smell like? Since Depp first signed with Dior in 2017, Sauvage has become the top-selling fragrance in the world, according to Business of Fashion, surpassing successful women's scents from Chanel and other . Another source told us that Depp was gussied up for the week by his longtime stylist, Samantha McMillen. But the movie isnt about Johnny Depp. * Fields marked with an asterisk are required. Jeanne du Barry stars Maiwenn as Jeanne Vaubernier, a working class woman in 18th century France who rises the social ranks and becomes King Louis XVs lover. Yes! Currently playing across 800 screens, the film got mixed reviews in Cannes, but still has the potential of selling up to 850,000 tickets (an estimated $6.4 million), according to Eric Marti at Comscore France. This Dior deal coincides with the release of Jeanne du Barry, a historical drama in which Depp plays Louis XV. While Depp faced scrutiny amid a tumultuous court battle last year with his ex-wife Amber Heard, Dior Sauvage didnt drop the actor, who has fronted the fragrance since it launched in 2015. As such, Calabrian Bergamot, among other ingredients, possesses unique qualities. Actor Johnny Depp stars in the fragrance campaign for Dior Sauvage.See images from the campaign at The Fashionisto: http://thefash.co/wPWFXu Out in the wilderness, Johhny Depp is feeling fearless thanks to the Sauvage Elixir fragrance by Dior as he rocks out with a pack of wolves following behind him. This section is about Living in UAE and essential information you cannot live without. Johnny Depp Signs New $20 Million USD Dior Sauvage Deal Drakkar Noir By Guy Laroche - Original Vintage Designer Fragrance Blend For Men - Fresh, Classic Men's Evening Scent - Long Lasting Amber Fougere Aroma With Spicy Citrus Notes - 6.7 Oz EDT Spray . According to Variety, Depps Dior Sauvage deal eclipses Robert Pattinsons $12 million USD Dior Homme deal and Brad Pitts $7 million USD Chanel No. Several medical professionals have strongly suggested I avoid any and all activity for the moment and so am sadly unable to travel at this time. Celebrating the American artists longstanding impact on the world of abstract art. Again, sincerest apologies. Then there's the fact that Depp signed a $20 million deal with Dior, restoring him as the spokesperson for their fragrance, Dior Sauvage. Dior sells a bottle of Johnny Depp's fragrance every three seconds Visit our corporate site. ALL RIGHTS RESERVED, Download the TMZ App on the Apple App Store, Download the TMZ App on the Google Play Store. The film was budgeted in the $22 million range and shot on location in France, including at Versailles. Intensity. The announcement of the Dior deal comes just as Depp is expected to be at Cannes Film Festival for the May 16 world premiere of Mawenns historical drama Jeanne du Barry, where he plays King Louis XV. May 12, 2023 8:00am PT Johnny Depp Signs $20 Million-Plus Dior Deal, Marking the Biggest Men's Fragrance Pact Ever (EXCLUSIVE) By Tatiana Siegel Getty Images Dior is doubling down on its. No matter where they come from or what trade they practice, they have devoted their whole lives to their passion. Her previous film DNA had its theatrical run cut short in 2020 because of the closures of cinemas during the pandemic. Future US, Inc. Full 7th Floor, 130 West 42nd Street, Mixed with the coolness of the night, the burning desert air exudes profound fragrances. Surely once Johnny Depp gets the all-clear, he'll . The films promotion doesnt appear to have been negatively impacted by a scandal involving Maiweenwho admitted to spittingon Edwy Plenel, the editor-in-chief ofMediapartmagazine, while being interviewed on the talk show Quotidien on the eve of the films premiere. 2023 Variety Media, LLC. Johnny Depp signs record-breaking fragrance deal with Dior - MSN The costume drama, which stars Depp as the French King Louis XV and marks his first leading role in three years, has been having a strong run at the French B.O., proving that the controversial star is still bankable. Patchouli is cultivated and processed in the remote forests of Indonesia. Her working class roots make her a social pariah at the Versailles Palace. This next leg was set to be a stateside homecoming, which would have undoubtedly been a great way to start the summer season. . The official synopsis reads: "Jeanne Vaubernier, a young working-class woman hungry for culture and pleasure [who] uses her intelligence and allure to climb the rungs of the social ladder one by one.". This age-old technique is implemented alongside sustainable expertise that enables a unique and facetted Bergamot to be crafted with local producers, as a made-to-measure signature for the house of Dior. In other entertainment news, watch Tom Holland and Amanda Seyfried in the trailer for Apple TV+s new thriller, The Crowded Room. Sources peg the three-year deal at upwards of $20 million, which eclipses Robert Pattinsons $12 million deal to serve as a spokesperson for Dior Homme and Brad Pitts $7 million pact to promoteChanel No. 5. New York, Variety cites a source confirming Dior closed a deal with Depp for a three-year contract . Another source told us that Depp was gussied up for the week by his . And it comes with a price. 2023 The Hollywood Reporter, LLC. Click on the large blue power icon at the top. LL on Twitter: "RT @jasonleo83: Johnny Depp Signs $20 Million Sauvage eau de parfum is inspired by the desert in the magical hour of twilight. Dior created this scent as an ode to nature, summoning the beauty of raw materials chosen for their rarity, as well as for the particular conditions in which they were cultivated. It began as a hairline break but somewhere between Cannes and the Royal Albert Hall, it got worse rather than better. French audiences have always been enamored with Depp, who lived in the country for many years with Vanessa Paradis, a famous French actor and singer with whom he had two kids, including Lily-Rose Depp. The Fashionisto. As we first reported Johnny's new deal with Dior was cemented last summer after famous fashion photog Greg Williams and honchos from the French fashion and cosmetics giant attended one of Johnny and Jeff Beck's rock concerts in Paris. Johnny Depp is being paid a record amount to be the face of Dior's Sauvage men's scent. Announcing the injury through the Hollywood Vampires official Instagram account, the band that also includes members Tommy Henriksen, Alice Cooper and Aerosmiths Joe Perry has had to postpone a part of its US tour dates. I authorize Parfums Christian Dior to process my personal data in order to personalize the communication to my interests. 2 min read Johnny Depp has reportedly signed a multi-year, seven-figure contract with Dior. All Rights Reserved. Support us by whitelisting our site. Rags to riches: Vicky Kaushals inspiring journey, Abu Dhabi nurse wins Dh20 million in Big Ticket draw, 8 new projects announced at 'Make it in the Emirates', Sahil Patel and Aahat Sajnani's tale of triumph, Erdogan sworn in for 3rd term as president, vows unity, Gaddafis son goes on hunger strike in Lebanon. Depp is the face of the French brand's men's fragrance, with an astonishing three-year deal worth upwards of $20 million. Johnny Depp mounts career comeback one year after Amber Heard trial Get yours now, You wont believe ticket prices to see Taylor Swift in Chicago, The 45 best last-minute Fathers Day gift ideas to save the day in 2023, Billy Joel ends record-breaking residency at Madison Square Garden, Best Father's Day gifts 2023: 62 ideas for every kind of dad, Zoe Saldana poses topless, shows off tattoo of her husbands face, Celebrities and royals cant get enough of Superga sneakers, Heidi Klum celebrates 50th birthday in barely-there beaded gown, Sherri Shepherd Apologizes to Recovering Alcoholic Elizabeth Vargas for Suggesting They Get Drunk Together, 2023 NYP Holdings, Inc. 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Heres how it works. Woody, fresh, spicy each note exults, explodes, grips and engulfs. The lucrative Dior pact, which was negotiated by Depps reps at Range Media, could help pave the way for the actors return to movies from the major studios, which had been hesitant to work with him prior to the Virginia verdict. Also versed in Large Scale Aggressors, time travel, and Guillermo del Toro. It's the most lucrative men's fragrance deal of all time. As the Johnny Depp v Amber Heard defamation trial continues, allegations made against ThePirates of the Caribbean actor include sexual violence and abuse.. Following the win, Dior Sauvage sales reportedly skyrocketed with Bernard Arnault, CEO of LVMH citing that the image of Johhny Depp is one of the main reasons that the cologne has become a remarkable success.. Johnny Depp's Dior Sauvage Is Now One of the Most Popular Fragrances in the World Anri Ichimura 6/11/2022 Like 3 Comments | 71 About five years ago, brands were rushing to distance. Johnny Depp is starring in his first post-trial commercial for Dior fragrance brand Sauvage, following a high-profile court battle with ex-wife Amber Heard. In 2019, Dior faced cultural-appropriation allegations over the scent's name and marketing. The actor is set to continue as the spokesman for Diors cologne brand as Variety is reporting hes landing the biggest mens fragrance pact ever.. A post shared by Johnny Depp (@johnnydepp), Mon, 29 May 2023 00:01:54 GMT (1685318514102), FILE - Actor Johnny Depp appears in the courtroom at the Fairfax County Circuit Courthouse in Fairfax, Va., Friday, May 27, 2022. "For Sauvage, I drew inspiration from wide-open spaces; harsh and noble at the same time. Johnny Depp New Face of Dior Parfums ~ New Fragrances - Fragrantica.com With his $20 million deal, Johnny overtakes Robert Pattinson as the highest-paid spokesman for a cologne. From $150.00. Having stood by the star even when he faced choppy PR waters amid his legal battle with ex-wife Amber Heard, Dior has now signed Depp to a massive deal, marking it the biggest mens fragrance pact ever, Variety reports. Do Not Sell My Personal Information, Click to share on Facebook (Opens in new window), Click to share on Twitter (Opens in new window), Click to email a link to a friend (Opens in new window), Taylor Swift Chicago ticket prices are dropping fast. This rock and roll madness will have to wait for a little while. 22,477, 2023 NYP Holdings, Inc. All Rights Reserved Johnny Depp Signs New 7-Figure Deal With Dior After Amber Heard Trial Surely once Johnny Depp gets the all-clear, hell be jamming on stage as he intended to, with the crowds all ready to welcome him back. As Peter Do takes the New York labels reins, Hypebeast looks back at the namesake Austrian designers runway-shifting legacy. Dior Sauvage Elixir TV Spot, 'The New Elixir' Featuring Johnny Depp This makes it the largest male fragrance deal ever signed. NY 10036. By Monday of this week, Depp was back to his usual grizzled rock n roller look, as he performed in London at a tribute concert for his good pal Jeff Beck, who died earlier this year. As part of the Dior sustainable approach to luxury, the new, eco-designed Sauvage refill is made of recyclable aluminum. Yaccarino will assume the role in six weeks.